SEO: The Benefits of Directory Submissions
Directory Submission is one of the finest strategies for your website to get popular on the web. It is the fundamental step taken by marketers to improve link popularity of a website. This wonderful method helps in gaining quality one-way incoming backlinks which play crucial role in optimization procedure. The quality of the incoming links greatly enhances search engine rankings and internet visibility of your site. In other words, Directory Submission refers to the process of adding your website to a web directory. The whole procedure involves submitting your website URL along with other details of your website to the most appropriate category.
The charges for performing directory submission for a website URL mainly depends on the number of directories it uses. When you submit links to directories it acts as the directions for the search engines. The more the frequency of links in your site, the more the internet visibility and rankings. As the ranking of your site increases, search engines visit your page more frequently considering it the most important, appropriate and relevant site.
Types of Directory Submission
Basically, there are three major types of directory submission which are:
- Basic Directory Submission
This kind of directory submission enables you to use single URL, multiple titles and single description to be submitted in different directories. This is ideal if you target for specific keywords. - Normal Directory Submission
The normal form of directory submission allows you to use multiple descriptions along with single URL and multiple titles. This is useful if you want to naturalize the backlinks generated. - Multiple URL Directory Submission
It allows the users to use up to 10 internal URLs within same site along with multiple descriptions and multiple titles. This is highly suitable for spreading backlinks to different pages of same site.
Benefits of Directory submission
- Increases backlinks of website
- Helps in permanent listing in others website
- Uses Anchor texts for hyperlinks to your website link popularity
- Niche Directory Website list helps to get relevant backlinks
- Guarantees in effective search engine indexing
Directory submissions give you one-way links
Search engines give importance to the number of inbound links to your site and from web directories you get one-way inbound links. Web directories, while including your links, don’t expect you to put their link on your website. Search engines discourage link-exchange tactics but they consider one-way inbound links with high regard.
Directory submissions allow the anchor text of your choice
When you submit your links to web directories they allow you to enter a site title (site title is different from the URL) that can contain your keywords. This generates SEO anchor text for you and this helps you improve your search engine rankings.
Directory submissions are mostly free
Yes, you don’t have to pay for most of the web directory submissions. There are some highly professional web directories that charge a high premium for adding your links but their number is miniscule compared to free directories.
Directory submissions send you targeted traffic
The organization of web directories make people find the right links under the right categories. Even if you, inadvertently of course, submit your link under a wrong category, there is a great possibility that the human editor will place your link under the correct category.
Importance
Directory submission plays an essential role in promoting new ventures as the websites gain global recognition on the internet through this technique. With this useful technique, you not only gain volume traffic but also targeted traffic which help your site to be at the top and get popular in the search engines. Therefore, visitors having interest in your site will visit it through the links in the directory which engage more visitors by pulling their attention.
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